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<title>Adrian Ching — Ideas</title>
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<description>Videos and writing on AI, software and building a business, from Adrian Ching, co-founder of Second Team.</description>
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<lastBuildDate>Fri, 09 Oct 2026 09:37:32 GMT</lastBuildDate>
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<title>Build vs Buy Software: How to Decide Now That AI Made Building Cheap</title>
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<pubDate>Wed, 07 Oct 2026 03:30:00 GMT</pubDate>
<description>I sold and delivered custom software for nine years. Here&#39;s how I decide build vs buy now that AI made building cheap.</description>
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<title>How to Build a Lead Follow-Up System That Doesn&#39;t Depend on One Person</title>
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<pubDate>Wed, 30 Sep 2026 03:30:00 GMT</pubDate>
<description>Four numbers tell you whether your revenue leaks after the lead arrives. Pull them this week, then fix the system before you buy any tool.</description>
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<title>Where Should a B2B Company Use AI First? Start With the Economics</title>
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<pubDate>Wed, 23 Sep 2026 03:30:00 GMT</pubDate>
<description>A five-option method for picking your first AI project: find the leak, put a number on it, score the options, and run one 90-day test.</description>
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